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What They Don't Teach You At Harvard Business School
Mark H. McCormack Book Review

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Plot Summary of What They Don't Teach You At Harvard Business School
"Full of good business sense and just good sense, Mark H. McCormack tells his story as founder and owner of International Management Group (IMG), the world's largest sports talent and marketing agency. Although he never went to Harvard, his company has been used as a case study in success there. His story is full of observation and anecdote from the lives of the great and the rich, from President Nixon to golf stars such as Arnold Palmer and Gary Player. He shares his experience in sales, negotiation, and what makes a winner - in sport and elsewhere. For example, on handling yourself: three hard-to-say phrases ('I don't know'; 'I need help'; and 'I was wrong') and when you should learn to say them. On selling: 'Once you've sold, shut up'. On business psychology: 'Discretion is the better part of reading people'; 'Apart from common sense, the most important business asset is a sense of humour'; and 'A lot of deals get made simply because someone's ego was so involved that he could not afford psychologically to NOT get it done'.

The secrets of his success are all here, from humble beginnings in the early 1960's with under $500 capital, to a global company now including India and China. Sports and media figures represented include Tiger Woods, Jackie Stuart, Martina Navratilova, Placido Domingo, Tyra Banks, and Bob Costas. His TV division produces more than 5,000 hours of sports programming each year."

Michael JR Jose, Resident Scholar



Review Analysis of What They Don't Teach You At Harvard Business School
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Ratings are on a 1-10 scale (Low to High)
Plot
Big Business story? Yes
Business: - building up big business
job/profession: - lawyer creature
Job/profession/poverty story Yes
Sports story? - golf
Ethnic/regional/gender Yes
Sports story Yes

Subject of Biography
Gender - Male
Profession/status: - business executive
Age: - 40's-50's
Biography of famous person? Yes
Ethnicity - White
Nationality - American (!)
How sensitive is this person? - sensitive to others' feelings
Sense of humor - Mostly serious with occasional humor
Intelligence - Smarter than most other people
Physique - average physique

Setting
How much descriptions of surroundings? - 2 ()
United States Yes
The US: - Northeast - California
Europe Yes
European country: - England/UK
Century: - 1980's-Present

Style
Person - mostly 1st
Accounts of torture and death? - no torture/death
Book makes you feel? - encouraged
Writer's slant towards subject: - very favorable
Story of entire life, or part? - story of set of events during life
Autobiography? Yes
Pictures/Illustrations? - None
How much dialogue in bio? - little dialog
How much of bio focuses on most famous period of life? - 76%-100% of book
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